However, from 1968 to 1971 they played 27 consecutive Test matches without defeat, winning 9 and drawing 18 (including the abandoned Test at Melbourne in 1970–71). The sequence began when they drew with Australia at Lord's in the Second Test of the 1968 Ashes series and ended in 1971 when India won the Third Test at The Oval by four wickets. They played 13 Tests with only one defeat immediately beforehand and so played a total of 40 consecutive Tests with only one defeat, dating from their innings victory over the West Indies at The Oval in 1966. During this period they beat New Zealand, India, the West Indies, and Pakistan, and under Ray Illingworth's leadership, regained The Ashes from Australia in 1970–71.
Brearley's side showed again the hyperbole that is often spoken when one side dominates in cricket. While his side of 1977–80 contained some young players who went on to become England greats, most notably future captains Ian Botham, David Gower and Graham Gooch, their opponents were often very much weakened by the absence of their World Series players, especially in 1978, when England beat New Zealand 3–0 and Pakistan 2–0 before thrashing what was effectively Australia's 2nd XI 5–1 in 1978–79.
The England and Wales Cricket Board (ECB) is the governing body of English cricket and the England cricket team. The Board has been operating since 1 January 1997 and represents England on the International Cricket Council. The ECB is also responsible for the generation of income from the sale of tickets, sponsorship and broadcasting rights, primarily in relation to the England team. The ECB's income in the 2006 calendar year was £77 million.