India has had six regular Test captains since Mohammad Azharuddin took charge in 1989. Azharuddin led the team in 47 Test matches from 1989–90 to 1998–99, winning 14, and in 174 ODIs, winning 90. He was followed by Sachin Tendulkar, who captained the team in 25 Test matches and 73 ODIs in the late 1990s; Tendulkar was relatively unsuccessful as a captain, winning only 4 Test matches and 23 ODIs. He was replaced as ODI captain by Ajay Jadeja and then by Sourav Ganguly.
Cricket has had a broad impact on popular culture, both in the Commonwealth of Nations and elsewhere. It has, for example, influenced the lexicon of these nations, especially the English language, with various phrases such as "that's not cricket" (that's unfair), "had a good innings" (lived a long life) and "sticky wicket". "On a sticky wicket" (aka "sticky dog" or "glue pot") is a metaphor used to describe a difficult circumstance. It originated as a term for difficult batting conditions in cricket, caused by a damp and soft pitch.
As illustrated above, the pitch is marked at each end with four white painted lines: a bowling crease, a popping crease and two return creases. The three stumps are aligned centrally on the bowling crease, which is eight feet eight inches long. The popping crease is drawn four feet in front of the bowling crease and parallel to it; although it is drawn as a twelve-foot line (six feet either side of the wicket), it is, in fact, unlimited in length. The return creases are drawn at right angles to the popping crease so that they intersect the ends of the bowling crease; each return crease is drawn as an eight-foot line, so that it extends four feet behind the bowling crease, but is also, in fact, unlimited in length.
During the 1980s, India developed a more attack-minded batting line-up with stroke makers such as the wristy Mohammed Azharuddin, Dilip Vengsarkar and all-rounders Kapil Dev and Ravi Shastri. India won the Cricket World Cup in 1983, defeating the favourites and the two-time defending champions West Indies in the final at Lords, owing to a strong bowling performance. In spite of this, the team performed poorly in the Test arena, including 28 consecutive Test matches without a victory. In 1984, India won the Asia Cup and in 1985, won the World Championship of Cricket in Australia. Apart from this, India remained a weak team outside the Indian subcontinent. India's Test series victory in 1986 against England remained the last Test series win by India outside the subcontinent for the next 19 years. The 1980s saw Gavaskar and Kapil Dev (India's best all-rounder to date) at the pinnacle of their careers. Gavaskar made a Test record 34 centuries as he became the first man to reach the 10,000 run mark. Kapil Dev later became the highest wicket-taker in Test cricket with 434 wickets. The period was also marked by an unstable leadership, with Gavaskar and Kapil exchanging the captaincy several times.
After failing to reach the semifinals at the 1999 Cricket World Cup, Tendulkar was again made captain, and had another poor run, losing 3–0 on a tour of Australia and then 2–0 at home to South Africa. Tendulkar resigned, vowing never to captain the team again. Ganguly was appointed the new captain and the team was further damaged in 2000 when former captain Azharuddin and fellow batsman Ajay Jadeja were implicated in a match-fixing scandal and given life and five years bans respectively. This period was described by the BBC as "the Indian cricket's worst hour". However, the new core – Tendulkar, Dravid, Kumble and Ganguly – swore not to let this happen to them again, and lead Indian cricket out of the dark times. And the first three put aside personal ambitions to let Ganguly lead them into a new era.
In September 2007, Mahendra Singh Dhoni was named as the new captain of the ODI and T20I teams, after Dravid stepped down from the post. Soon after taking up the captaincy, Dhoni led the team to the inaugural World Twenty20 title. Anil Kumble was appointed Test captain in November 2007, but retired from international cricket in November 2008 after captaining in 14 Tests. Dhoni succeeded him as the Test captain, making him the captain in all formats. Under the captaincy of Dhoni, the Indian team held the number one position in the Test rankings for 21 months (from November 2009 to August 2011), and set a national record for most back-to-back ODI wins (nine straight wins). Dhoni also led the team to victory in 2011 Cricket World Cup and 2013 ICC Champions Trophy. Thus, Dhoni became the first captain in history to win all three major ICC trophies, namely- ICC Cricket World Cup in 2011, ICC World Twenty20 in 2007 and ICC Champions Trophy in 2013. He is widely regarded as India's best ever captain. However, the team performed poorly in away Tests from 2011 to 2014 and Dhoni retired from Test cricket in December 2014, with Virat Kohli being named as the new Test captain. Dhoni resigned as captain of the ODI and T20 teams in January 2017 and Kohli succeeded him at the position.
The International Cricket Council determines India's upcoming matches through its future tours program. However, the BCCI, with its influential financial position in the cricketing world, has often challenged the ICC's program and called for more series between India, Australia and England which are more likely to earn more revenue as opposed to tours with Bangladesh or Zimbabwe. In the past, the BCCI has also come into conflict with the ICC regarding sponsorships and the legitimacy of the ICC Champions Trophy.
In the visual arts, notable cricket paintings include Albert Chevallier Tayler's Kent vs Lancashire at Canterbury (1907) and Russell Drysdale's The Cricketers (1948), which has been called "possibly the most famous Australian painting of the 20th century." French impressionist Camille Pissarro painted cricket on a visit to England in the 1890s. Francis Bacon, an avid cricket fan, captured a batsman in motion. Caribbean artist Wendy Nanan's cricket images are featured in a limited edition first day cover for Royal Mail's "World of Invention" stamp issue, which celebrated the London Cricket Conference 1–3 March 2007, first international workshop of its kind and part of the celebrations leading up to the 2007 Cricket World Cup.